In order to allow the Piedmontese wine producing companies to consolidate or open new commercial opportunities in Finland, a medium-small but certainly growing market and extremely interesting for the export of quality wine, I Vini del Piemonte organized, after two years of absence, the fourth edition of the Barolo & Friends Event in Helsinki.

The event, which took place on Wednesday 25^th August 2021 at the venue Wanha Satama, included a Walk Around Tasting with a main session reserved for professionals (importers, dealers, ho.re.ca sector, journalists etc.), carefully selected on the basis of a real interest in Piedmontese companies, and in the afternoon a session dedicated to the public of local wine lovers.

During the event, some in-depth Master Classes have been organized for professionals and final consumers, with the aim of improving the knowledge of the different Piedmontese wines.

PROGRAMME:

• 11.00-12.00: Master Class for professionals “The Variety of Nebbiolo and its terroir” in cooperatin with Consorzio Tutela Nebbioli Alto Piemonte, led by Heidi Mäkinen MW
• 11.30-15.00: Walk around tasting reserved for trade operators and representatives of the national monopoly (Alko)
• 15.00-19.00: Walk around tasting addressed to the public of wine lovers
• 15.00-16.00: Master Class addressed to the public of wine lovers “Different expression of Barbera”, led by Nicola Argamante, Barolo producer in Monforte d’Alba and president of “I Vini del Piemonte”
• 17.00-18.00: Master Class addressed to the public of wine lovers “Nebbiolo Tasting: from Langhe to Alto Piemonte”, led by Nicola Argamante